I'm far more impressed when a brand uses an athlete to promote their sporting equipment or fitness attire than when they use a regular celebrity. I like to believe that, if an athlete is promoting it, he or she probably wears it, so it can't be all bad. It's a flawed belief, I know, but it works for me.

Adidas is hoping that women across the nation share my belief -- they've tapped Rainbeau Mars, yogini extraordinaire, to promote their yoga line. Next spring, Adidas Performance Stores across the nation will carry the new Rainbeau Mars Signature yoga activewear collection, which will be made from sustainable fabrics.

According to Adidas, Rainbeau had plenty of input in the creation of the collection, offering insight into what female yoga practitoners really need. In addition to that, the well-known yogini has done a series of ads for the brand (which you can see in the gallery) and shot an instructional video featuring famous athletes like Laila Ali and Steffi Graf, all with the theme "Play Yoga."

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Our friends over at Fitsugar alerted me to an important tidbit: September is yoga month across the nation. Thinking back, I realized that September was the month I myself became a yogi five years ago -- maybe it's the month you can become one too?

Here are a number of ways you can honour yoga month in your own way:

• Check out Fitsugar's list of the Top 10 Yoga DVDs and pick one up for you or a friend
• Find a yoga class near you and sign up.
• Already a regular yoga participant? Take a non-yoga friend with you.
• Make time each day for a few moments of meditation or prayer
• Build up good Karma by doing good deeds -- no matter how small or big -- for those around you

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I'm totally guilty of buying yoga pants for the express purpose of having something comfy to wear for ... sitting on the couch, not necessarily for yoga (Hey, I work from home! I'm not going to wear a suit!). However, when you're ordering yoga apparel, don't you want to feel confident that the clothes you're buying are truly made for poses like downward facing dog, rather than super lazy couch potato?

Should you choose to check out J. Crew's online Yoga Shop, you can rest assured that it's truly made for yoga -- their model is actually a yogini and co-owner of the Shri Yoga Center in Tribeca, New York.

As many of you commented, yoga isn't about what you wear, but if you do happen to be in the market for some new yoga-wear, there's nothing wrong with finding something cute and comfy, right?

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