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marketing to children

Kids think anything wrapped in McDonald's wrappers tastes better

Put a bag of carrots in front of a preschooler and they may eat it. Put the same carrots inside McDonald's packaging and not only will they eat it, ... Read More »

Foundation commits $500 million to childhood obesity fight

What can a half a billion dollars buy you? The Robert Wood Johnson Foundation is hoping it buys a little hope for the future, and the foundation has ... Read More »