ACE's New Online Fitness Resource: Will it Get You Moving?
Posted on Jan 14th 2010 3:00PM by Deborah DunhamFiled Under: Fitness

Joining the band of countless companies hoping to cash in on this year's resolutioners determined to make 2010 the year for fitness, the American Council on Exercise, or ACE, has launched a new online health resource for consumers.
The company's Get Fit website channel features an exercise library with step-by-step instructions, workout routines and fitness calculators for body mass, target heart rates, daily caloric needs and physical activity requirements. It also includes an "Ask the Expert" blog from ACE certified trainers and a recipe database with over 2,000 healthy items.
According to a recent company press release, Get Fit is intended to "inform, inspire, educate and motivate people to lead an active and healthy lifestyle by offering credible workout routines, exercise information, fitness facts and personal training resources at no cost."
But with so many health and fitness resources already out there, what, if anything, makes this site unique? After scoping it out, it's hard to say. While it does offer a number of references related to exercise, nutrition and fitness products, there isn't anything that really wows you when you first enter this site. It lacks energy, which is ironic since that is one of the things it aims to give readers.
Appearance aside, the site offers basic nuts and bolts information, making this a better fit for newbies vs. experienced or hard-core athletes. Also, the "Ask the Expert" blog doesn't always disclose the specific background of who is answering the questions, so it's difficult to determine the credibility of the advice being given.
Overall, there is some good information, but ACE's new marketing tool generally includes facts, research and trends that we've already heard, so it lacks any real "meat." Although, there was a recipe for baked apple-cinnamon french toast that looked especially good!
If you're looking for the latest on health and fitness -- aside from That's Fit, of course -- you're better off visiting Men's Health, Women's Health and Monkey Bar Gym. And, while you're at it, be sure to check out these fit links too!








