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Can You Lose Weight on the Taco Bell Drive-Thru Diet?

Posted on Dec 29th 2009 2:00PM by Deborah Dunham
Filed Under: Diet & Weight Loss
If you're committed to losing weight in 2010, but not quite ready to give up the convenience and tastiness of the drive-thru, Taco Bell says you can have your burrito and eat it too with their new Drive-Thru Diet.

Just as Subway had Jared (the guy who lost weight eating nothing but foot-longs) to promote their diet, Taco Bell is featuring a new spokeswoman in their campaign named Christine Dougherty, who says she lost 54 pounds by eating the "Fresco" items that the Mexican food chain is offering, each with less than nine grams of fat.

While Christine certainly looks slim, her story is a bit thin on the details. She claims that she reduced her total daily calorie intake by 500 calories to 1,250 calories by choosing from the seven Fresco items and "making other sensible choices," leaving us to wonder what those sensible choices were. Exercise? Other low-calorie foods? Diet supplements? She also doesn't state how much of her daily 1,250 calories were from Taco Bell.

That's Fit scoped out the nutritional content of the seven items, which included tacos and burritos, and yes, they all had less than nine grams of fat. Calories ranged from 150 to 340, but the sodium content was over 1,200 mg for three of its items (the USDA recommends keeping your daily intake to less than 2,300 mg, so you could be getting more than half of your day's salt in one burrito). And they don't mention any of the ever-important vitamins and minerals.

Not only that, but the commercial is filled with so many disclaimers it has to make you second-guess the weight-loss plan. The Drive-Thru Diet is "not a weight loss program," Christine says, adding, "These results aren't typical, but for me they were fantastic!" Their web site is filled with even more fine print, including Fresco is "not a low-calorie food."

So while Taco Bell may want you to think you can say "Adios" to extra pounds by saying "Hola!" to its Drive-Thru Diet, you may just want to hold off on planning that fiesta to celebrate any resulting weight loss.

Think all of this sounds familiar? Read about the Subway guy and how he eventually fell off his own diet.

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