Jenny Craig has a thing for celebrities. They're the weight-loss world's version of lady's man.

• First it was Kirstie Alley, who lost quite a bit of weight but then seemed to plateau and (gasp!) maybe put some pounds back on. Goodbye, Kirstie.
  
• Then came Valerie Bertinelli who took off even more weight than her original goal and looks just awesome. She's still involved with Jenny Craig -- but in-progress weight loss stories are more interesting than maintenance tales, aren't they?
• Queen Latifah also took a turn with Jenny Craig commercials and gave it her usual cool and dignified spin. She offered a pleasant change from quirky and perky.
  
• Baron Davis of the LA Clippers speaks for the men -- he used Jenny Craig to help him get in shape for basketball season.
• Now Phylicia Rashad is joining the Jenny Craig bandwagon. I'm sure she'll be a great spokesperson for them -- after all, who's more lovable than Clair Huxtable?
  

Jenny Craig seems to change celebrities like the rest of us change underwear. But, if they're helping the celebs lose weight and inspiring others to do so in the process ... more power to them.