Smart Choices label here, but what about 'Dumb Choices'?

Green check mark food labeling is coming to a grocery store near you in 2009. Called the Smart Choices label, this front-of-pack green symbol was created by a diverse coalition to help consumers find healthier choices.

Rolling out mid-2009, here's what that green check mark will mean:

• Total fat less than or equal to 35% of calories
• Saturated fat less than 10%, zero trans fat
• Added sugars less than or equal to 25% of calories
  
• Cholesterol less than or equal to 60 mg per serving; sodium less than or equal to 480 mg per serving
  
• Vitamins/minerals/fiber and healthy food groups are also part of the vetting process.
  
  

The green check mark is riding the wave of greater nutritional accountability these days -- Jacki recently reported That's Fit readers overwhelmingly support menu calorie counts. OK, great. But when's the 'Dumb Choices' red check mark rolling out? Notice the food industry isn't talking about that. Pic via Smart Choices.