One of the more common pieces of weight loss advice out there is, "Use a smaller plate." The idea is that your plate will look fuller, and you'll eat fewer calories. (I actually think this is a really good piece of advice. My current dishware includes some GIGANTIC dinner plates which look really bare, even when "full" of the proper amount of food.) Two authors have taken this idea and created a diet out of it, to be shared in the upcoming book "The 9-Inch Diet."

Since you don't need to read an entire book to understand how using a smaller plate may reduce your portion sizes, there has to be more to the diet than that. According to the book description, "Bogusky and Porter run what is arguably the most creative advertising agency in the country, if not the world. With years of experience manipulating the masses, two of the best tricksters in the industry explain how you as a consumer are being duped, and how you are actually a part of the conspiracy to make you fat."

I'm intrigued. (How ironic is an ad man named Bogusky?) It might be worth a read just to find out how we're being duped into overeating, but I can't imagine that, as far as diet advice goes, they've got anything new to share. Have you tried using a smaller plate or bowl? Did it work for you?

(via Diet-Blog)