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Coaches fought cancer this weekend
Posted on Feb 4th 2008 7:00AM by Jacki DonaldsonA bunch of NCAA basketball coaches and the National Association of Basketball Coaches (NABC) declared war on cancer this past weekend by partnering with the American Cancer Society for Coaches vs. Cancer, a nationwide collaboration that empowers coaches, their teams, and local communities to make a difference in the fight against cancer.
The Coaches vs. Cancer concept, spearheaded in 1993, has led to programs such as basketball tournaments in November and Suits and Sneakers -- coaches nationwide were encouraged to wear sneakers with their suits while coaching this weekend to remind fans about eating right, exercising, and making healthy lifestyle choices. There are boutique shopping events in April, golf invitationals in June, and Referres vs. Cancer, a fundraising campaign that began this weekend and concludes with a presentation at the Final Four.
Thanks to the NABC and everyone who has helped since this program's inception to raise $40 million in direct revenue for the American Cancer Society's. Score!
The Coaches vs. Cancer concept, spearheaded in 1993, has led to programs such as basketball tournaments in November and Suits and Sneakers -- coaches nationwide were encouraged to wear sneakers with their suits while coaching this weekend to remind fans about eating right, exercising, and making healthy lifestyle choices. There are boutique shopping events in April, golf invitationals in June, and Referres vs. Cancer, a fundraising campaign that began this weekend and concludes with a presentation at the Final Four.
Thanks to the NABC and everyone who has helped since this program's inception to raise $40 million in direct revenue for the American Cancer Society's. Score!
