Lava Bar the world's first liquid chocolate bar

by Jacki Donaldson (Subscribe to Jacki Donaldson's posts)
Nov 16th 2007 7:00AM

I don't know about you but during the days when I ate chocolate, I thoroughly enjoyed savoring each and every bite. The enjoyment I got from tasting, chewing, and swallowing chocolate is what kept me coming back for more. Not knowing when to call it quits is the very reason I've given up the habit of eating this sweet treat. But that's just me.

For those who still indulge -- and those who don't care for the actual eating of chocolate -- the Lava Bar™ may be in store. It's new. It's unique. It's the world's first liquid chocolate bar.

The Lava Bar™ comes in a flexible film, foil-lined squeezable pouch containing 2.5 oz. (approx. 70 grams) of gourmet, molten Lava Chocolate™. Just tear open the perforation at the top of the pouch and it's as easy as squeezing that chocolate right into your mouth. Each packet comes complete with two servings, each with 140 calories, eight grams of fat, and 13 grams of sugar.

This is no chocolate syrup I'm talking about. Nope. It's a pre-melted chocolate bar, perfect for chocolate lovers everywhere. Well, not for me. If chocolate was still on my menu, I'd want the real deal. How about you?

Also: Craving chocolate? You may be neurotic.

Source

Comments (123)

Reader Comments (Page 1 of 7)

Tim UF 11-16-2007 @ 12:19PM

At some point, don't you have to stop calling it a bar?

:-)

Judy 11-16-2007 @ 1:02PM

Ooooooh!

I must try this.

felix 11-16-2007 @ 5:18PM

Cacao melts at 30-35ºC (sorry I'm european) that's almost our body temperature (36ºC), that's why it slowly melts in your mouth. Don't really know what they put in that bar but i guess the % of cacao is pretty limited.

CelluliteQueen 11-17-2007 @ 6:49AM

OH MY GOD!!! This is my Chocolate Fantasy come true!!!!!! I would BATHE in chocolate!! There really IS a Santa Claus!! :) - CelluliteQueen

Laura 11-17-2007 @ 7:41AM

Yeah, um, I prefer chocolate BARS. If I'm going to drink my chocolate, I'll take a hot chocolate please.

Big 11-17-2007 @ 7:42AM

I prefer my chocolate like my men... HARD...LOL

stacyfin@aol.com 11-17-2007 @ 7:52AM

I prefer my women like my chocolate...melt in my mouth.

Ruhn 11-17-2007 @ 8:03AM

Yuk!

andavis1102 11-17-2007 @ 8:09AM

How lazy are we becoming that we actually don't want to chew our chocolate bar! I think I will stick with the orginial, besides my fav is 3 Musketeers and I would miss all the yummy middle!

Pam 11-17-2007 @ 8:40AM

Some of it would stick to the sides and I would feel cheated not getting it ALL!! :-)

jen 11-17-2007 @ 8:47AM

This wasn't just invented. Endurance athletes have been using little packets like this for a while. We call them energy gels.

Leland 11-17-2007 @ 10:10AM

wait, 'two' servings, in a simple plastic pouch ? How would someone, who is trying tobe consious of servings, measure them apart ? or are we being trained to eat more servings, by being forced to eat them both at once ?

peetyeyeballs 11-17-2007 @ 3:55PM

MMMMM Yum Yum!!!

VG 11-18-2007 @ 8:07PM

It's a pain to open, it's messy when you are driving, it's too much chocolate to be eaten all at once, you can't close it up and save it for later, it's not fun to eat??? This crosses my mind when I See that liquid chocolate!

I like to buy the best chocolate in the world. Then I eat a bite and walk away, savoring more for later, and I'm not getting sick from too much of a sugar high!

If it's a bar, why is it liquid?? If it's a melted down bar, what other ingredient did they infuse into the chocolate to make it liquid if it's not really a mixing chocolate, for say, milk?? I like pure unadulterated chocolate blended with natural fruits and nuts and yummy morsels of caramel or toffee!!

DAN 11-17-2007 @ 9:21AM

GIVE ME A BREAK - IT IS ONLY CHOCOLATE SYRUP IN A CANDY BAR SHAPE AND ANYONE WHO ACTUALLY BUYS THIS SHIT IS A JACKASS

missy 11-17-2007 @ 9:21AM

mmmm i love melted chocolate...sometimes i nuke it and it it with a spoon so yes they made this for me lol
lmao@ pam...meee too

JMB 11-17-2007 @ 9:24AM

Whoever writes this column needs to take a class in English Grammar and spelling. I would be embarrassed to say I wrote this.

susan 11-17-2007 @ 9:45AM

I agree with you. I'd rather have a dove square and let it melt in my mouth. Takes longer to eat, eat less and enjoy longer..Love those Dove Promises. Tell it like it is #6, very funny

Dark 11-17-2007 @ 9:53AM

Anyone who lives in a warm climate, or for that matter where there is a "summer" season, has already experienced eating a melted chocolate bar that's been left on the seat of their the car! I guess they came up with the name "Lava" thinking that the hot mass that flows down a volcano is supposed to be enticing and appetizing. What about the "lavalamp" -- oooh all bubbly inside the heated oil. But I've never wanted to taste that. Ahhh but I digress. This candy is already on the shelves at the Dollar Stores and Big Lots because the "regular" stores, aka, markets and convenience stores, can't sell them. What I do like, however, is the Hershey's Chocolate Syrup that's in the squeeze bottle. Mmmhmmm

Cheryl 11-17-2007 @ 10:02AM

Uhhhh ... Hershey's Syrup comes to mind. I've had some in my fridge for years & no one's ever accused me of having a bar of chocolate in the door of it.