Jenny Craig's latest diet spokesperson: Valerie Bertinelli

She graced the cover of PEOPLE magazine last week -- 80s TV star Valerie Bertinelli is on a promotional kick to let people know that she is the new Kirstie Alley, as in the new TV icon whose turned to Jenny Craig for help with her weight (and her career slump as well?) Bertinelli says she's doing the whole weight loss thing in the public eye because she's just like everyone else -- a working mum. Jenny Craig is a popular weight-loss program that uses pre-packed foods to aid in weightloss, though how that kind of diet plan pays off during the maintenance phase of the diet is unclear to me. What's also unclear is if she too will appear on Oprah in her bikini.

What do you think ... is she an inspiration to all or just money and publicity-hungry?