Ribena's "Vitamin C" claims are misleading, admits company

It seems as no surprise that the manufacturer of the black currant beverage Ribena, which is served in Australia, has admitted that the products does not four times as much vitamin C as comparable orange juice drinks.

The claim misled consumers of the product, made by pharmaceutical giant GlaxoSmithKline for UK customers (also consumers in Australia). The company has said that advertising and packaging which implied Ribena fruit drinks contained four times the vitamin C of comparable orange juice products were incorrect. Apparently, there was no quality control on the marketing function of the drink, then.

It's becoming harder and harder to trust anything being read on the nutrition labels of food products when you see such a blatant marketing misdeed like this. What is really in that "healthy" sports drink?