Microsoft buys health search company
Posted on Feb 28th 2007 8:28PM by Brian WhiteFiled Under: Reviews & Products
With more Internet-connected citizens around the globe searching for their own medical information online, Microsoft saw that it probably needed to be better represented in that field.As such, the world's largest software company has acquired Medstory, a privately held medical search company. Medstory will be folded into the new Health Solutions Group formed at Microsoft.
A study from October of last year concluded that eight million people in the U.S. alone go online for health information every day -- ad 53% of online health-seekers said a recent search had an impact on how they take care of themselves or someone else.
The problem that Microsoft hopes to help with this latest acquisition? 22% of survey respondents said they felt frustrated by a lack of information or an inability to find what they were looking for. There's your cur, Microsoft.












